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1
Levi's - 2024 Live in Levi’s® campaign: The floor is yours.
Back in the 80s and 90s Levi's lead the way in creative advertising - remember Launderette, The Swimmer, The Pick-up?? - and we're happy to see great new work for this iconic brand through TBWA\Chiat\Day in LA.
| Title | 2024 Live in Levi’s® campaign: The floor is yours. |
| Agency | TBWA\Chiat\Day Los Angeles |
| Campaign | 2024 Live in Levi’s® |
| Advertiser | Levi Strauss & Co. |
| Brand | Levi's |
| Date of First Broadcast/Publication | 2024 / 3 |
| Business Sector | Clothing |
| Tagline | The floor is yours. |
| Media Type | Television |
| Length | |
| Director | Omar Jones |
| Director of Photography (DOP) | Todd Martin |
| Choreography | Sherrie Silver |
| Wardrobe / Stylist | Bee Diamondhead |
| Editor | Adam Robinson |
| Director | Omar Jones |
| Choreographer | Sherrie Silver |
2
Perrier - As seen on the Terrasse
Another iconic brand, Perrier has also produced great creativity over the years and this new work is no exception. Beautiful storytelling from the Terrasse through Ogilvy in Paris.
| Title | As seen on the Terrasse |
| Agency | Ogilvy Paris |
| Campaign | As seen on the Terrasse |
| Advertiser | Nestlé Waters |
| Brand | Perrier |
| Date of First Broadcast/Publication | 2024 / 3 |
| Business Sector | Mineral, Sparkling & Bottled Waters |
| Media Type | Television |
| Length |
3
Subaru - Subaru Crosstrek Wilderness
Evoking old school theatre, Canadian agency ZAK launches the Subaru Crosstrek Wilderness model as a ferocious beast to behold!
| Title | Subaru Crosstrek Wilderness |
| Agency | Zulu Alpha Kilo |
| Campaign | Subaru Crosstrek: The True Urban Legend. |
| Advertiser | Subaru Corporation |
| Brand | Subaru |
| Date of First Broadcast/Publication | 2024 / 3 |
| Business Sector | Cars |
| Story | A mysterious stranger in a tuxedo stands before a crowd of awestruck onlookers. With patter worthy of P.T. Barnum, he presents a ferocious beast secured to the stage by chains: the all-new 2024 Crosstrek Wilderness. That’s the scene that opens the new advertising campaign for Subaru Canada’s Crosstrek Wilderness, launched March 18. This is the first model year Crosstrek has been offered with the Wilderness trim, which adds even more ruggedness, capability, and utility to Subaru’s bestselling model in Canada. The Wilderness campaign extends last year’s “True Urban Legend” campaign for the Crosstrek main lineup model, which has helped drive Crosstrek to record-breaking monthly sales and won gold at last year’s CMA Awards. It continues Subaru’s successful “Welcome to Uncommon” brand platform. Subaru created the campaign in partnership with its agency of record, Zulu Alpha Kilo. The campaign was a collaborative creative effort between the Toronto office, led by CCO Brian Murray, and the Vancouver office, led by ECD Dean Lee. OMD provided media support and Rinaldi provided French-language adaptation. |
| Media Type | Television |
| Length | |
| Agency | Zulu Alpha Kilo |
| VFX Company | Alter Ego |
| Creative Chairman | Zak Mroueh |
| Chief Creative Officer | Brian Murray |
| Chief Creative Officer | Jenny Glover |
| Executive Creative Director | Dean Lee |
| Art Director | Ryan Dzur. |
| Art Director | Tanios Nims |
| Copywriter | Sam Cote |
| Advertising Manager | Cynthia Bouris |
| Advertising Manager | Gary Sappleton |
| Account Manager | Corina Wilkes |
| Account Manager | Hayley Blackmore |
| Strategy Director | Heather Segal |
| Strategy Director | Cameron Fleming |
| Media Agency | OMD Dublin |
| Media Team | Michelle Jairam |
| Media Team | Natasha Cappelli |
| Agency Producer | Revital Grunberg |
| Production Company | someplace nice |
| Director | Hans Emanuel |
| Executive Producer | Chilo Fletcher |
| Executive Producer | Estelle Weir |
| Line Producer | Kyle Hollett |
| Director of Photography (DOP) | Byron Kopman |
| Post Production | Zulubot |
| Editor | Max Lawlor |
| Post production director | Lena Hamady |
| VFX Assistant | Jake Hussey |
| Colorist | Wade Odlum |
| Executive Producer | Hilda Pereira |
| Post Production | Spencer Butt |
| Sound | Twins Music House |
| Sound | Eggplant Music + Sound |
| Creative Director | Adam Damelin |
| Sound Design Company | Peter Pacey |
| Executive Producer | Nicola Treadgold |
| Managing Director | Leslie Uy |
| VFX Lead | Darren Achim |
| Colorist | Sam Omand |
| Engineering | Benjamin Spiller |
| Producer | Nicole Nadeau |
4
Persil - The Autograph
Beautiful and full of heart, Persil's latest film follows a young, avid Arsenal supporter's quest to get Bukayo Saka's autograph on her football shirt.
| Title | The Autograph |
| Agency | LOLA MullenLowe |
| Campaign | Dirt is Good 2024 |
| Advertiser | Unilever |
| Brand | Persil |
| Date of First Broadcast/Publication | 2024 / 3 |
| Business Sector | Cleaning Products, Soaps, Detergents |
| Story | The touching three-minute film starring Arsenal and England player Bukayo Saka follows the journey of a young Arsenal fan whose prized shirt, signed by Saka, falls victim to an unexpected villain – Persil's new washing capsules with first-time stain removal, which show no mercy in removing the precious autograph in a matter of minutes. |
| Media Type | Television |
| Length | |
| Sound | Serena |
| Marketing Vice President | Tati Lindenberg |
| Innovation Director | Eleni Koulara |
| Marketing Manager | Seyda Moran |
| Marketing Manager | Laura Ryan |
| Chief Creative Officer | Jose-Miguel Sokoloff |
| Global Strategy Director | Sandy Doran |
| Global Creative Director | Eduardo Salles |
| Global Brand Business Lead | William Dixon |
| Executive Creative Director | Tomás Ostiglia |
| Associate Creative Director | Diego Veira |
| Creative Director | German Rivera Hudders |
| Art Director | Pedro Mezzini |
| Art Director | Diego Vieira |
| Art Director | Alan Chung |
| Head of Design | Yan Graller de Oliveira |
| Copywriter | Augusto Callegari |
| Managing Director | Tom Elliston |
| Global Account Supervisor | Cristina Panea |
| Account Executive | Sofía Perez |
| Head of Production | Felipe Calviño |
| Producer | Jorge Saade |
| Designer | María Sancho Suay |
| Producer | Abril Ostiglia |
| Production Company | Rebolucion |
| Director | VELLAS |
| Director of Photography (DOP) | Harry Wheeler |
| Production Designer | Ricky Eyres |
| Executive Producer | Sete Ledo de Pablo |
| Executive Producer | Ramón Corominas |
| Executive Producer | Florencia Arrizabalaga |
| Producer | Assaf Eldar |
| Producer | Lucy Benson-Brown |
| Wardrobe / Stylist | Holly Macdonald |
| Assistant Director | Flavio Lanfredi |
| Editor | Rami D |
| VFX Studio | Nash Vfx |
| Grade | Bleach Filmes |
| Music Coordinator | Calum Price |
| Music | Big Sync Music |
| Music Supervision | Alicia Leinot |
| Actor / Celebrity | Bukayo Saka |
5
Apple Watch - Bruce and the Roo
TBWA\Media Arts Lab
Instantly likeable video with Bruce relaying how his Apple Watch saved the day following a cycling encounter with a kangaroo! Creative through TBWA Media Arts in Sydney.
| Title | Bruce and the Roo |
| Agency | TBWA\Media Arts Lab |
| Campaign | Apple Watch |
| Advertiser | Apple |
| Brand | Apple Watch |
| Date of First Broadcast/Publication | 2024 / 3 |
| Business Sector | Consumer Electronics & Audio-Visual |
| Media Type | Television |
| Length | |
| Production Company | Collider Films |
| Director | John Hillcoat |
| Music | MassiveMusic |
| Artist | Eee Gee |
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